Do you know what they say about first impressions? Just as you wouldn't consider going into work dressed scruffily, your commercial grounds shouldn't be letting you down when it comes to appearance. In this article, we take a look at why maintaining grounds on your site can be so important when it comes to customer perception.
What do your commercial grounds say about your business? Remember that in many cases, before you even meet a potential or existing customer, your grounds will greet them first. That makes maintaining the outdoor area of your site even more important. In many cases, a positive or negative first impression is subconscious - a customer can make a mental note of how your business looks from the outside. Are you going to get off on the right foot, with clean and immaculate grounds? Or leave yourself playing catch up because of an unkempt exterior?
You might be amazed at just how quickly an outdoor area can deteriorate without regular maintenance. All it takes is a change of season for leaves to scatter or weeds to spring up, and you can be left with the look of a neglected space. Then there is the problem of litter being dropped or blown onto your site from neighbouring areas, and the risk of damage caused by vandals. The only solution is proper maintenance which ensures standards don't drop.
There is a temptation to think that what is situated outside the four walls of your business is not your concern. You might have invested heavily in a beautiful reception, the latest style of office interiors, and meetings rooms which are packed with all the latest gadgets. But in the eyes of your customers, a perception can already be formed based on what they have seen on the way into your building. Your grounds can draw a visitor in and fill them with anticipation at meeting you or your colleagues. But messy, badly-kept grounds are just off-putting.
Next time you assess your site budget, consider the return on investment which proper commercial grounds maintenance could win for your business. Take pride in the appearance of your grounds, and your business.
Speak to the commercial grounds care experts - call the friendly team at Weedfree today on (01623) 653568.